Creating a Strong Digital Identity for Online Education
This project was developed in collaboration with partners to establish a professional and recognisable visual identity for a company specialising in online education programs for businesses and individuals.
The primary focus was on a complete website redesign, ensuring it meets modern user experience (UX) standards while integrating new UI elements that enhance navigation and improve platform interaction.
Optimizing User Experience & Market Reach
As part of the project, detailed user research and audience segmentation were conducted to tailor content and functionalities to specific market needs. The platform was designed to be intuitive, engaging, and scalable, ensuring a seamless learning experience.
Additionally, partner websites for international markets were developed, maintaining a cohesive brand presence across all digital channels. The result is a visually unified and strategically optimized platform that enhances market positioning and user engagement.
